Blog categorized as Notary_business

Why Ink Color Matters in Document Signing | Blue Ink vs. Black Ink Explained

09.22.25 9:28 AM - By B. Elise - Comment(s)

Why Ink Color Matters in Document Signing: Not Just Black and White

Illustration of a notary handing a blue pen to a signer during a real estate closing

When you pick up a pen to sign a document, you might think the ink color doesn’t matter—as long as your signature is there. But in the world of legal, financial, and real estate transactions, ink color is more than just a personal c...

Why Knowing Your Target Audience Is the Foundation of Marketing Success

09.22.25 9:28 AM - By B. Elise - Comment(s)

Target Audience & Professionalism: Keys to Growing Your BusinessDifferent customer demographics including age, financial status, education, and family size influencing target audience.

When it comes to marketing, the truth is simple: not every business speaks to every audience. Depending on your industry, the success of your marketing depends heavily on how well you understand three key things:

  1. Who your target aud...

Signature by Mark vs. Signature by Proxy in Florida | Notary Guide for Disabled Signers

09.11.25 7:19 AM - By B. Elise - Comment(s)
Signature by Mark vs. Signature by Proxy in Florida | Notary Guide for Disabled Signers

Signature by Mark vs. Signature by Proxy in Florida: What Every Notary Should Know


As a notary public, you’ll encounter signers who may be physically unable to sign their names in the traditional way. Florida law provides options to ensure these individuals are not excluded from executing important ...


Best Payment Methods for Small  and Notary Businesses (2025)

09.02.25 9:05 AM - By B. Elise - Comment(s)

Payment Methods Every Small Business & Notary Should Consider

Getting paid is one of the most important parts of running your business. Whether you are a notary public, a mobile signing agent, or a small business owner, the way you accept payments directly impacts your cash flow, client satisfac...

Notary Journals: Do You Really Need One?

08.27.25 8:40 AM - By B. Elise - Comment(s)

Notary Journals: Why Every Notary Should Keep One (Even If It’s Not Required)


Introduction: More Than Just a Book of Notes

Some notaries view journals as optional. But what if your career, reputation, or even your personal finances depended on keeping one? While not every state requires a notary jour...


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